That
four letter word is 'topo', short for 'topographical', and in collecting terms
it describes items having close connections to specified towns and cities.
'Topo' isn't just an abbreviation, today it's a word in its own right, and
you'll hear it used hundreds of times daily at flea markets and collectors'
fairs.
In
context it goes like this:
"Got
any topo postcards of Hartlepool (or other location)?"
"Where
do you keep the Belgian topo?"
"Are
these topo prints of Easington in Yorkshire or Easington, County Durham?"
And so
it goes for hundreds of different product types and millions of different
locations.
You'll
find named locations depicted on pottery and paintings, books and badges,
daggers and dog collars. But it's named places on paper that tend to attract
most collectors, and the highest profits too.
Paper
collectibles have other major benefits for sellers over topographical items
depicted on materials like china and metal, wood and brick.
Those
other items are heavy, costly to post and they take up lots of space in your
home or other business premises.
But
paper is usually flat and easy to store, as well as consuming very little
space. Paper is easy to pack, inexpensive to post, and can often be purchased
in bulk at local auctions, flea markets and boot sales.
There's
another major reason why immense profits can be made on paper items costing
pennies to buy and fetching high mark ups on eBay. It has to do with the fact
that our ancestors (Victorian being the most popular era for paper
collectibles) accumulated and kept vast amounts of paper items and those items were
usually kept together for many decades until someone finally decides to sell
them, usually at auction.
So it's
no great surprise to find auction salesrooms packed with huge boxes and tea
chests filled with paper items and fetching just a few pounds each on the day.
Inside those boxes and chests you might find hundreds, even thousands of items
relating to local, national and even worldwide locations.
Such
items can fetch amazing prices on eBay where it isn't uncommon for one item
from an auction lot to fetch more than you pay for the entire boxful.
These
are some of the items to look out for:
Advertisements,
advertising novelties, almanacs, banknotes, beer mats, billheads, blotters,
bonds and share certificates, bookmarks, bus tickets, business cards,
calendars, cheques, documents, ephemera, film posters, film programs, football
programmes, funeral items, guidebooks, letters, letterheads and invoices, maps,
newspapers, photographs, postcards, posters, prints, public notices, railway
tickets, scrapbooks, scraps, suicide notes, theatre programmes, trade catalogues
....
... and
any or all of those items can be found in those huge box lots that generally
attract low bidding at auction.
The
reason they fail to fetch high prices locally?
It's
because of another four letter word involved in the days between buying and
selling those items. That word is 'work', which few people seem to like, and
most local auction buyers prefer to make big profits on one or two select
items.
However,
anyone prepared to work at sifting and sorting, scanning and listing all this
fabulous topo stuff separately on eBay can easily make £1,000 or more every
week!
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