Far too
many people rush to open an eBay account, fall over themselves to make their
first sale, and in all the panic and confusion they suddenly realise they're
losing money fast! So they give up
selling on eBay and return to working for someone else!
Very
sad, especially when just a few simple steps are all that stand between failing
on eBay and growing an income limited only by time and effort put into the
business.
So why
fail, why not succeed beyond your wildest dreams, why not follow a few simple
steps to guarantee your success on eBay?
* Decide What to Sell
You
must have some definite product or service in mind, or you'll be running round
in circles, forever chasing new ideas and getting nowhere fast.
Counter
this common problem as soon as you sign up at eBay by spending at least two or
three days looking at what other people are selling, especially sellers with hundreds
of monthly feedback points and high profit margins.
* Grow a Tough Second Skin
It's
sad to say the customer is not always right on eBay and although most customers
are very genuine, there's a tiny minority who exist purely to upset other
people. These people leave negative
feedback for any reason or no reason at all, and they can be extremely hurtful
to first time entrepreneurs.
Like
many people, I think eBay's one-sided feedback system is seriously flawed and I
can't quite work out why sellers can only leave positive feedback or no
feedback at all for buyers, including those who insist they haven't received
your product even though you have their signature on the delivery form.
This
sort of thing happens because the Internet is largely anonymous and people
who'd never create a scene in a high street shop can be extremely obnoxious in
eBay messages and feedback comments.
So you
must learn to accept this unfair situation and report every unpleasant
experience to eBay.
* Be Upfront and Professional Right From Day
One
The
most successful sellers are those who take their responsibilities very
seriously, towards other sellers, towards customers, and especially towards
government authorities.
In
particular, way too many people take chances when it comes to handling matters
like income tax and trading standards, these being the two most likely areas to
land you in a whole heap of trouble and send your eBay business plummeting.
In
short, you MUST determine your legal and financial obligations as soon as you
begin selling on eBay, and you must take steps to ensure you never fall foul of
local, national and international trading rules and regulations.
That
does not mean you need an accountant right from day one but you do have to tell
the income tax authorities you are running a business and provide specific
information for each trading year. Read
all about it at: http://www.hmrc.gov.uk
You
should also study eBay's help pages to determine eBay's own seller rules as
well as local, national and international rules and regulations concerning
sales made on eBay.
Last,
but not least, contact your local town hall for advice about local and
non-local trading laws.
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